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Red Packets Design






"Elegant Chinese Red"


The design of the red packets (Lai See) incorporates the floral symbols of the cities of Shenzhen, Guangzhou, Macau, and Hong Kong to give them a unique and meaningful touch.


The envelope of the red packet is made of high-quality paper in a classic Chinese red color, which exudes a sense of luxury and elegance. The sleek and simple silhouettes of the designs are highlighted with a stunning metallic red hot stamping effect that adds a touch of glamour to the envelope.


The red packet (Lai See) is a rich wine-red color, and each packet features unique cultural and artistic elements that represent the respective cities. These elements are embossed in a luxurious golden finish, adding an extra touch of sophistication to the design.


The consistent design style is also extended to other printed materials such as Fai Chun, posters, calendars, bookmark clips, and notebooks, creating a unified and elegant visual identity for the Chinese red envelope culture.

Project includes:

- 平面設計 Graphic Design

- 禮品設計 Gifts & Premium

project time: 2022

client: Bank of Communications

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