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Karrage 日式唐揚專門店

​品牌形象設計 Branding Design

這項為街頭日式小吃店舖設計品牌形象識別的項目，包括品牌視覺元素及色調設計、商標設計、餐單設計、食物拍攝、展示架和宣傳刊物等多個方面。這家小吃店主打日式炸物，因此商標設計以一顆球體般的炸物為主題，外層裹上香脆的炸粉，並逐層進入正中心，猶如箭靶一般。這個設計象徵著店家對油炸食品時間的精準掌控，讓顧客品嚐到最完美的口感。

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​We had the pleasure of working on a project to design the brand identity for a street-side Japanese snack shop. Our scope of work included everything from the visual design elements and color schemes to the logo, menu, food photography, display racks, and promotional materials. The snack shop specializes in Japanese-style fried foods, so we wanted to create a logo that showcased the shop's attention to detail when it comes to frying. We settled on a design featuring a ball-shaped fried food with a crispy outer layer that gradually thins out towards the center, giving it the appearance of a bullseye target. This design represents the shop's commitment to frying their food to perfection, ensuring that customers get to savor the perfect texture and flavor in every bite.

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設計範疇包括:

主題構思 Theme Design

品牌設計 Brand Design

 

project time: 2011

​client: Karrage

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